Maurice Lacroix Aikon #Tide Mahindra

written by YWH team 16 May 2023
Maurice Lacroix Aikon #Tide Mahindra ref. AI2008-04000-400-J

Quick specs Maurice Lacroix Aikon #Tide Mahindra
Price: € 900 | CHF 850 | $ 900| £ 850
Size: 40 mm
Reference: AI2008-04000-400-J

Maurice Lacroix manages to convert 17 plastic bottles into this Maurice Lacroix Aikon #Tide Mahindra. Which makes it a very eco-friendly watch. Add the partnership with Mahindra to that, a racing team in the Formula E – which is all electric – and you will get a very green watch that is very red. And it joins the Aikon #Tide series which is already a very colorful one.

The plastics used are recycled ocean plastics, and with that Maurice Lacroix creates a 40-millimeter plastic case and a plastic bezel. The black dial features the Mahindra Team logo as a pattern, we are not sure if the dial is plastic too. And the watch is red because that’s the Mahindra Team color.

The Maurice Lacroix Aikon #Tide Mahindra comes with two rubber straps

Inside the Maurice Lacroix Aikon #Tide Mahindra is a quartz movement – which one is unknown. But it does show you the time, has a large seconds hand and a date windows at the 3 o’clock position.

The watch comes with two straps, both rubber: a red one and a black one. The pin buckle is made from plastic and ML’s Easy Strap Exchange system makes it a piece of cake to change the straps.

Technical data Maurice Lacroix Aikon #Tide Mahindra
Quartz | Hours, minutes, seconds, date
Case and dial:
40 mm | Recycled ocean plastic | Thickness: 11 mm | Sapphire crystal | Red plastic bezel | Black dial with Mahindra logo pattern | Hour and minute hands with green super-luminova | Water resistance: 10 ATM / 10 bar / 100 meters / 330 feet
Black and red rubber strap | Ocean-bound upcycled plastic pin buckle
Price Maurice Lacroix Aikon #Tide Mahindra:
€ 900 | CHF 850 | $ 900| £ 850

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