Panerai marks the 25th anniversary of the Paneristi community by unveiling a new timepiece, the Panerai Luminor Venticinque PAM02025
When a watch is Swiss made, it is often seen as a quality stamp, a guarantee for quality. Which is not necessarily true. The label is nothing more than a guarantee that a watch has a movement that is Swiss and its movement is cased up in Switzerland and the manufacturer carries out the final inspection in Switzerland.
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A watch movement is considered Swiss if the movement has been assembled in Switzerland and the movement has been inspected by the manufacturer in Switzerland and the components of Swiss manufacture account for at least 50 percent of the total value, without taking into account the cost of assembly. From 1 January 2017, the Swiss law set the minimum at 60 percent.
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Again, it is not a guarantee for quality, it is more a Swiss law to protect watch industry. Just like champagne can only be called champagne if it comes from that area in France.
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Swiss made watches
The launch of this TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana brings together three influential names
GP celebrates 160 years of relations between Japan and Switzerland with the Girard-Perregaux Laureato Aiiro Japan Limited Edition
Girard-Perregaux has launched two new models dedicated to Japan, this Laureato Chronograph Aiiro Japan Limited Edition is one of them
A pilot with motorsport connections, the Bell & Ross BR-X5 Racing combines high-tech materials for a lightweight result and a racing dashboard
Three new colors for the Longines Flagship Heritage Moon Phase, now available in green, anthracite and Havana beige
A new color for the smaller DS-1, this is the Certina DS-1 38 mm Automatic Blue-Gold, a bright and shiny dial color for this dress watch
A new McLaren means a new watch, this is the Richard Mille RM 65-01 Automatic Split-Seconds Chronograph McLaren W1
The Oris Aquis Date Great Barrier Reef Limited Edition IV is part of Oris’ mission to bring “change for the better”, a noble cause
This Frederique Constant × Revolution Slimline Monolithic Manufacture FP(G) “The Last Airbender” marks two special moments